Thursday, October 17, 2019
Porters five forces analysis - Beats by Dre Essay
Porters five forces analysis - Beats by Dre - Essay Example To analyze the market share taken by the headphones in the market, we will focus on the forces outlined in the model to discuss this. Firstly, we will focus on the supplier’s power in the global market. The company is one of the largest manufacturers of headphones in the global market. It manufactures high-end headphones, which most consumers consider them quality and classy. Further, company’s ability to manufacture them in different colours makes it even better. Most of the headphones are ‘U’ shaped. From a recent report published in business review, the company had acquired sixty-four percent of the entire market shares. Most users of the headphones view it as a fashion accessory mostly used by celebrities in the hip-hop music industry. The company has the capacity to manufacture and satisfy the global market. Secondly, the model helps its users to analyze the buying power of consumers who are its target consumers. The company appreciates that it has customers from different lifestyles hence it manufactures products as per their needs and requests. Therefore, the management has ensured that the prices of their products and software’s are all affordable to their customers in the global market. Further, the company follows the current rates of inflation in the world’s economy. To emphasize, most of the customers lies in the age bracket of 19-35 years who love to be trendy and follow the latest themes in the world of fashion. This gives the company an upper hand because their products are always on demands.
Wednesday, October 16, 2019
Negative campaign ads in presidential elections Essay
Negative campaign ads in presidential elections - Essay Example Thus, in this type of positive campaign ads, the presidential candidates would basically promote themselves, their values, image as well as their political propaganda, thereby making a persuasive influence on the voters. However, these candidates could also come up with ads to ‘paint’ their opponents in bad light and they will do that by including negative visuals or sounds involving their opponents, as well as alarming statistical evidences and worst case scenarios. As these campaign ads will make a negative effect on the voters about their opponents, presidential candidates and team are increasingly using these negative ads, especially over the last 30 years, with the media also playing a contributing role in it. Each presidential campaign from the earliest times have been witnessing changes, and when one looks at the campaigns during the middle decades of the 20th century, it bordered mainly on positivism, good-heartedness as well as balanced approach. These campaigns exhibited that approach by incorporating apt as well as positive visuals and music, and so those campaigns did not hint any negativity. â€Å"Campaign ads in the ‘50s, ‘60s, and ‘70s tended to rely more on jingles; they were not as hard-hitting as they are today.†(â€Å"Political Mudslinging: Does it Work?†). However, from 1980s till the last elections in 2012, according to political analysts, media and even the public, presidential campaigns have evolved into more of negative campaigns, with negative ads maximally becoming part of those presidential campaigns. This fact was supported by Krupnikov and Easter (100), who stated, â€Å"Over the past 30 years, there has been a tremendous increase in the number of negative ads broadcast during American campaigns.†This fact about increasing negative campaign ads was also validated by researches done by political analysts, as they tracked the political
Tuesday, October 15, 2019
Ecotourism Final Project Essay Example | Topics and Well Written Essays - 750 words
Ecotourism Final Project - Essay Example rest is a preservation cause spearheaded by the late Professor Wangari Maathai, a Nobel Prize laureate for her efforts in fighting for environmental conservation in her country. We hope to savor the progress of the saved forest and learn of any other activities that the Green Belt movement (a movement formed by Wangari Maathai for the continuation of her cause) is currently doing. We stand a chance to learn a lot from the movement about standing tall for future’s sake in the face of adversity (Maathai, 2003). From Nairobi, we will head to the town Narok, and it is here where we expect to marvel at the seventh wonder of the world- the great Mara wildebeest migration. Narok is a few miles off Maasai Mara Game Reserve, which plays host to thousands of wildebeests, part of the many migrants during the Mara migration that gets to see them cross over to the neighboring country Tanzania (Maasai Mara, Visitor map guide, 2004). Finally, from Narok we will head to the next town in the Kenyan province of Rift Valley, Nakuru. Here, we expect to conduct a bird-watching exercise at Lake Nakuru, which hosts hundreds of the Flamingo bird species. Wednesday- We head back to the Green Belt movement offices and join them in conducting Wednesday’s nature walk. On this day, the walk is themed ‘’Save our Trees’’ so T-shirts also themed as such will be the day’s uniform as we head for this walk. Thursday- We go to Narok and head straight to the Maasai Mara Game Reserve. Here we will be taken round the reserve while viewing the hundreds of game it has to offer. We will spend the night at the Great Rift Valley Lodge. Friday- The Great Rift Valley lodge is almost in between the towns of Narok and Nakuru so on Friday morning we head for Lake Nakuru National park in our van. This is the last destination, and we will conduct a bird-watching exercise at this Lake, the Flamingoes being of imperative interest. Target age is 15-22 years, high school to college students. All
Monday, October 14, 2019
The Seven C Principals
The Seven C Principals To compose effective written or oral messages, you must apply certain communication principles. These principles provide guideline for choice of content and style of presentation, adapted to the purpose and receiver of your message. These principles are not only limited to a sentence level, they are also applicable to all forms of communications, from mere utterances and sentences to complete documents or presentations. To some extent the principles overlap because they are based on a common concern for the audience, whether that audience consists of listeners or readers. These principles are called . WHY THEY ARE CALLED 7CS Seven Cs are the seven most useful qualities of effective communication. They are called Seven Cs because name of each of these qualities starts with a C, and they are seven in numbers, therefore they are called Seven Cs. Although they are just seven small words starting with a letter C but their importance for effective business communication is same as the importance of seven seas for the world. The Seven Cs are as follows: 1- Correctness 2- Completeness 3- Conciseness 4- Clarity 5- Creativeness 6- Courtesy 7- Consideration 1) Completeness Message Receiver- either listener or reader, desire complete information to their question. e.g. suppose you are working with multinational company who is engaging with engineering goods, like A.C. Now let say one of your major customer wants some technical information regarding thermostat (because he wants to convey the same to the end users). In this case you have to provide him complete information in a short span of time. If possible, provide him some extra information which he does not know, in this way you can maintain a good business relation with him, otherwise he may switch to another company. Five Ws: One way to make your message complete is to answer the five Ws. WHO? WHAT? WHEN? WHERE? WHY? The five question method is useful when you write requests, announcements, or other informative messages. For instance, to order (request) merchandise, make clear WHAT you want, WHEN u need it, WHERE it is to be sent. 2) Conciseness Conciseness means convey the message by using fewest words. Conciseness is the prerequisite to effective business communication. As you know that all businessmen have very short time. Hence a concise message saves the time and expenses for both the parties. How to achieve the conciseness? For achieving the conciseness you have to consider the following. 1. Avoid wordy expression 2.Include only relevant material 3.Avoid unnecessary repetition. Avoid Wordy Expression E.g. Wordy: at this time. Instead of at this time you can just use only a concise word: NOW, Always try to use To the point Approach in business scenario perspective. Include only relevant information à ¢Ã¢â€š ¬Ã‚ ¢ Always try to provide only relevant information to the receiver of the message. Lets say one of your customers requested à ¢Ã¢â€š ¬Ã‚ ¢ For clients of the company o in reply you should provide simply list of clients at the panel of your company. o No need to provide detailed business information about client at all. à ¢Ã¢â€š ¬Ã‚ ¢ Observe the following suggestions to Include only relevant information. à ¢Ã¢â€š ¬Ã‚ ¢ Stick to the purpose of message Delete irrelevant words Avoid long introduction, unnecessary explanation etc. Get to the important point concisely. Avoid un-necessary Repetition Sometimes repetition is necessary for focusing some special issue. But when the same thing is said without two or three reasons, the message become wordy and boring. Thats why try to avoid Un-necessary repetition. Some ways to eliminate unnecessary words Use shorter name after you have mentioned the long once. e.g. Spectrum communications Private limited use spectrum. Use pronouns or initials E.g. Instead of world trade organization use WTO or You can use IT for Information Technology. (Keeping in views that receiver knows about these terms) 3) Consideration Consideration means To consider the receivers Interest/Intention. It is very important in effective communication while writing a message you should always keep in mind your target group consideration is very important C among all the seven Cs. Three specific ways to indicate consideration à ¢Ã¢â€š ¬Ã‚ ¢ Focus on you instead of I or We à ¢Ã¢â€š ¬Ã‚ ¢ Show audience benefit or interest of the receiver à ¢Ã¢â€š ¬Ã‚ ¢ Emphasize positive, pleasant facts. Using you help you, but over use lead a negative reaction. Always write a message in such a way how audience should be benefited from it. à ¢Ã¢â€š ¬Ã‚ ¢ We attitude: I am delighted to announce that we will extend to make shopping more. à ¢Ã¢â€š ¬Ã‚ ¢ You attitude: You will be able to shop in the evening with the extended hours. Readers may react positively when benefit are shown to them. Always try to address his/her need and want. Always show/write to readerà ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦ what has been done so far as his/her query is concerned. And always avoid that his/her need and wants. Always avoid that has not been done so far. 4) Concreteness It means that message should be specific instead of general. Misunderstanding of words creates problems for both parties (sender and receiver). When you talk to your client always use facts and figures instead of generic or irrelevant information. The following guidelines should help you to achieve the Concreteness. à ¢Ã¢â€š ¬Ã‚ ¢ Use specific facts and figures à ¢Ã¢â€š ¬Ã‚ ¢ choose image building words e.g General He is very intelligent student of class and stood first in the class. e.g. Alis GPA in B.Sc Electrical Engineering 2k3-f session was 3.95/4.0; he stood first in his class. Always write on a very solid ground. It should definitely create good image as well. 5) Clarity Accurately is purpose of clarity In effective business communication the message should be very much clear. So that reader can understand it easily. You should always choose precise words. Always choose familiar and easy words. Construct effective sentences and paragraphs. In business communication always use precise words rather longer statements. If you have a choice between long words and shorter one, always use shorter one. You should try your level best to use familiar/easy to understand words so that your reader will quickly understand it. Familiar Next familiar words 1-after subsequent 2-home domicile 3-for example e.g. 4-pay remuneration 5-invoice statement for payments 6) Courtesy Knowing your audience allows you to use statements of courtesy; be aware of your message receiver. True courtesy involves being aware not only of the perspective of others, but also their feelings. Courtesy stems from a sincere you-attitude. It is not merely politeness with mechanical insertions of please and Thank you. Although Appling socially accepted manners is a form of courtesy. Rather, it is politeness that grows out respect and concern for others. Courteous communication generates a special tone in their writing and speaking. How to generate a Courteous Tone? The following are suggestions for generating a courteous tone: Be sincerely tactful, thoughtful and appreciative. Use expressions that show respect for the others Choose nondiscriminatory expressions be sincerely Tactful, Thoughtful and Appreciative Though few people are intentionally abrupt or blunt, these negative traits are common cause of discourtesy. Avoid expression like those in the left hand column below; rephrase them as shown in the right-hand column. Tactless, Blunt More Tactful Stupid letter; I cant understand I should understand it, as there is no confusing word in this letter, could you please explain it once again? Its your fault, you did not properly Sometimes my wording is not precise; let me try gain read my latest FAX Thoughtfulness and Appreciation Writers who send cordial, courteous messages of deserved congratulations and appreciation (to a person inside outside) help to build goodwill. The value of goodwill or public esteem for the firm may be worth thousands of dollars. 7) Correctness At the core of correctness are the proper grammar, punctuation and spelling. However, message must be perfect grammatically and mechanically. The term correctness, as applied to business messages also mean three characteristics o Use the right level of language o Check the accuracy of figures, facts and words o Maintain acceptable writing mechanics. Use the right Level of Language We suggest that there are three level of language 2. Formal 3. informal 4. Substandard. Take a quick guess: what kind of writing is associated with each level? What is the style of each? Formal and Informal Words Formal writing is often associated with scholarly writing: doctoral dissertations, scholarly, legal documents, top-level government agreements and other material where formality is demanded. Informal writing is more characteristic of business writing. Here you use words that are short, well-known and conversational as in this comparison list: More Formal Less Formal Participate Join Endeavor try Ascertain find out Utilize Use Interrogate question. Substandard Language Avoid substandard language. Using correct words, incorrect grammar, faulty pronunciation all suggest as inability to use good English. Some examples follow: Substandard More Acceptable Aint isnt,arent Cant hardly can hardly Aim to proving aim to prove Desirous to desirous of Stoled stolen. Facts and Figures Accuracy Check Accuracy of Facts, Figures and words it is impossible to convey meaning precisely, through words, from the head of the sender to a receiver. Our goal is to be as precise as possible, which means checking and double-checking and double-checking to ensure that the figures, facts and words you use are correct. A good check of your data is to have another person read and comment on the validity of the material à ¢Ã¢â€š ¬Ã‚ ¢ Figures and facts à ¢Ã¢â€š ¬Ã‚ ¢ Verify your statistical data à ¢Ã¢â€š ¬Ã‚ ¢ Double-check your totals à ¢Ã¢â€š ¬Ã‚ ¢ Avoid guessing at laws that have an impact on you, the sender and your à ¢Ã¢â€š ¬Ã‚ ¢ Have someone else read your message if the topic involves data. à ¢Ã¢â€š ¬Ã‚ ¢ Determine whether a fact has changed over time. Proper Use of Confusing Words! Our Language (Any) is constantly changing. In fact, even dictionaries can not keep up with rapid change in our language. The following words often confusing in usage: A, An use a before consonants and consonants sounds or a long u sound. Use an before vowels. Accept, except accept is a verb and means to receive. Except is a verb or a preposition and relates to Omitting or leaving out. Anxious, eager Anxious implies worry, eager conveys keen desire CONCLUSION These 7Cs help a person to compose a message in such a way that brings back the positive feedback from the receivers. Thats why it is advice able for everyone to understand and apply these 7Cs whether he is a teacher, doctor, businessman or a student.
Sunday, October 13, 2019
Ernets Hemingway Essay example -- essays research papers fc
Ernest Hemingway I.     Introduction to Ernest Hemingway II.     Life and Times A.     Early Life 1.     Birth 2.     Parents 3.     Influences 4.     Siblings 5.     Hobbies B.     Adulthood 1.     War 2.     Influences 3.     Marriage and Children 4.     Tragedies/Illnesses 5.     Death III.     Literary Style A.     Unique B.     Very Influential IV.     Famous Works A.     Novels 1.     Three Stories and Ten Poems 2.     A Farewell to Arms 3.     The Old Man and the Sea B.     Short stories 1.     â€Å"Men Without Women†2.     â€Å"The Fifth Column and the First Forty-nine Stories†V.     Conclusion Ernest Miller Hemingway was an American novelist and short-story writer, whose style was characterized by crisp, laconic dialogue, and emotional understatements. Hemingway’s writing and his personal life extended a profound influence on American writers of his time. Many of his works are regarded as classics of American literature and some have been made into motion pictures. Ernest Hemingway was born July 21, 1899 in Oak Park, Illinois. His parents were Dr. Clarence Hemingway and Grace Hall Hemingway. Ernest was the second child of six. His father was an accomplished physician and his mother was enthusiastic musician. Ernest Hemingway loved to accompany his father on outdoor activities such as hunting or fishing, although his mother would have preferred her son to be more influenced by music. His love for the outdoors would later show up in his writing as an accomplished author. He loved to play with his brothers and sister although most of them were younger then him. He had four sisters and one brother. He played football and boxed on a regular basis. Hemingway’s interest in energetic activities carried on through his high ... ...In 1952 Ernest Hemingway published the book that is widely acknowledged as his masterpiece, The Old Man and the Sea, redeeming his literary reputation after the critical attacks which had greeted his first post-war novel. Hemingway also wrote renowned short stories. â€Å"Men Without Women†(1927) was Ernest Hemingway's second major collection of short stories. Most of which are somehow related to a war, World War I, to be exact. â€Å"The Fifth Column and the First Forty-nine Stories†(1938) collected all of the short stories Ernest Hemingway had published up to that date and his only full-length play, The Fifth Column. Ernest Hemingway was a magnificent author. He incorporated his life in his works. His life was full of tragedy but was also filled with glee. In my opinion he is one of the greatest authors in American Literature. Works Cited â€Å"Biography of Ernest Hemingway.†ClassicNotes: Ernest Hemingway. 2004. GradeSaver. 23 March 2004 â€Å"Ernest Hemingway.†The Language of Literature – American Literature. Dallas: McDougal Litell, 2000. â€Å"Ernest Hemingway.†Wikipedia. 2004. MediaWiki. 23 Mar 2004 â€Å"Hemingway, Ernest (Miller) 1899-1961.†2000 A & E Television Networks. 23 March 2004. Ernets Hemingway Essay example -- essays research papers fc Ernest Hemingway I.     Introduction to Ernest Hemingway II.     Life and Times A.     Early Life 1.     Birth 2.     Parents 3.     Influences 4.     Siblings 5.     Hobbies B.     Adulthood 1.     War 2.     Influences 3.     Marriage and Children 4.     Tragedies/Illnesses 5.     Death III.     Literary Style A.     Unique B.     Very Influential IV.     Famous Works A.     Novels 1.     Three Stories and Ten Poems 2.     A Farewell to Arms 3.     The Old Man and the Sea B.     Short stories 1.     â€Å"Men Without Women†2.     â€Å"The Fifth Column and the First Forty-nine Stories†V.     Conclusion Ernest Miller Hemingway was an American novelist and short-story writer, whose style was characterized by crisp, laconic dialogue, and emotional understatements. Hemingway’s writing and his personal life extended a profound influence on American writers of his time. Many of his works are regarded as classics of American literature and some have been made into motion pictures. Ernest Hemingway was born July 21, 1899 in Oak Park, Illinois. His parents were Dr. Clarence Hemingway and Grace Hall Hemingway. Ernest was the second child of six. His father was an accomplished physician and his mother was enthusiastic musician. Ernest Hemingway loved to accompany his father on outdoor activities such as hunting or fishing, although his mother would have preferred her son to be more influenced by music. His love for the outdoors would later show up in his writing as an accomplished author. He loved to play with his brothers and sister although most of them were younger then him. He had four sisters and one brother. He played football and boxed on a regular basis. Hemingway’s interest in energetic activities carried on through his high ... ...In 1952 Ernest Hemingway published the book that is widely acknowledged as his masterpiece, The Old Man and the Sea, redeeming his literary reputation after the critical attacks which had greeted his first post-war novel. Hemingway also wrote renowned short stories. â€Å"Men Without Women†(1927) was Ernest Hemingway's second major collection of short stories. Most of which are somehow related to a war, World War I, to be exact. â€Å"The Fifth Column and the First Forty-nine Stories†(1938) collected all of the short stories Ernest Hemingway had published up to that date and his only full-length play, The Fifth Column. Ernest Hemingway was a magnificent author. He incorporated his life in his works. His life was full of tragedy but was also filled with glee. In my opinion he is one of the greatest authors in American Literature. Works Cited â€Å"Biography of Ernest Hemingway.†ClassicNotes: Ernest Hemingway. 2004. GradeSaver. 23 March 2004 â€Å"Ernest Hemingway.†The Language of Literature – American Literature. Dallas: McDougal Litell, 2000. â€Å"Ernest Hemingway.†Wikipedia. 2004. MediaWiki. 23 Mar 2004 â€Å"Hemingway, Ernest (Miller) 1899-1961.†2000 A & E Television Networks. 23 March 2004.
Saturday, October 12, 2019
The Watergate Scandal :: President Richard Nixon
Watergate Scandal Watergate was a designation of a major U.S. scandal that began with the burglary and wiretapping of the Democratic party's headquarters, later engulfed President Richard M. Nixon and many of his supporters in a variety of illegal acts and culminated in the first resignation of a U.S. president.      The burglary was committed on June 17, 1972, by five men who were caught in the offices of the Democratic National Committee at the Watergate apartment and office complex in Washington D.C. Their arrest eventually uncovered a White House-sponsered plan of espionage against political opponents and a trail of complicity that led to many of the highest officials in the land, including former U.S. Attorney General John Mitchell, White House Counsel John Dean, White House Chief of Staff H.R. Haldeman, White House Special Assistant on Domestic Affairs John Ehrlichman, and President Nixon himself. On April 30, 1973, nearly a year after the burglary and arrest and following a grand jury investigation of the burglary, Nixon accepted the resignation of Haldeman and Ehrlichman and announced the dismissal of Dean U.S. Attorney General Richard Kleindienst resigned as well. The new attorney general, Elliot Richardson, appointed a special prosecutor, Harvard Law School profesor Archibald Cox, to conduct a full-scale investigation of the Watergate break-in. In May of 1973, the Senate Select Committee on Presidential Activities opened hearings, with Senator Sam Ervin of North Carolina as chairman. A series of startling revelations followed. Dean testified that Mitchell had ordered the break-in and that a major attempt was under way to hide White House involvement. He claimed that the president had authorized payments to the burglars to keep them quiet. The Nixon administration immediately denied this assertion.      The testimony of White House aide Alexander Butterfield unlocked the entire investigation pertaining to White House tapes. On July 16, 1973, Butterfield told the committee, on nationwide television, that Nixon had ordered a taping system installed in the White House to automatically record all conversations; what the president said and when he said it could be verified. Cox immediately subpoened eight revelant tapes to confirm Dean's testimony. Nixon refused to release the tapes, claiming they were vital to the national security. U.S. District Court Judge Johm Sirica ruled that Nixon must give the tapes to Cox, and an appeals court upheld the decision. Yet, Nixon held firm. He refused to turn over the tapes and, on Saturday, October 20, 1973, ordered Richardson to dismiss Cox. Richardson refused and resigned instead, as did Deputy Attorney General William Ruckelshaus. Finally, the solicitor general discharged Cox.      A storm of public protest resulted fron this â€Å"Saturday night massacre.†In response, Nixon appointed another special prosecutor, Leon Jaworski, a Texas
Friday, October 11, 2019
Obama VS Chamberlain
When Chamberlain went to Munich on September 29th, 1938, to ask Hitler to discontinue, as he would have said, his plans to take over Poland, Chamberlain had good intention, but bad execution. He claimed that the appeasement was for, â€Å"The peace of our time,†and that his agreement with Hitler, that which Hitler biblically disregarded 7 days later, would allow Europe to continue war-free, sparing It from the trauma and anxiety associated with war. It Is well known that Chamberlain failed utterly to accomplish anything with the appeasement, and war did in fact break out he following year.Recently, President Obama went to Geneva to negotiate peace terms with Iran regarding them physically possessing nuclear weapons, and failed to accomplish anything. In fact, Iran slapped America in the face by completely undermining America's request, and this is the cause for much controversy and ill feelings toward Obama as of late. In comparison to Chamberlain's utter failure at Munich, B eam's inability to impose his country will Is far more severe than what happened in 1938.While It Is rue that both Britain and the US practically surrendered to Germany and Iran, respectively, Nazi Germany was much larger of a world power In its day when compared to modern day Iran. In addition, Brutal was In a weak state economically and militarily, while the united States, although Isn't In tip-top shape economically due to the recent recession, has one of, if not, the largest and most powerful militaries in the entire world. To have to surrender to a country whose inferiority on the world scale of sovereignty is an obvious step in the wrong direction.In defense of Chamberlain, he didn't have the power of hindsight in terms of WI. The same cannot be said for Obama and Iran. Obama had clear historical evidence and resources to show that appeasement, in large part, does not work. Ben Shapiro, who hosts his own radio talk show and is author of a bestseller, said â€Å"The deal with Iran Is Worse than Munich' in part because In 1938 Hitler had not made known his plans to exterminate European Jews, while Iran has explicitly expressed a desire to completely wipe Israel off the map.How, then, could Obama simply request that Iran hand over one of Its most prized possessions, that being nuclear weapons, which are clearly documented as present in the country, when America's greatest ally is at risk and is the direct victim of Iran's plans? This isn't acceptable, and is a clear sign that Obama, who was supposed to be America's FAD, is becoming America's Nixon. Obama VS. Chamberlain By Broadband disregarded 7 days later, would allow Europe to continue war-free, sparing it from the trauma and anxiety associated with war.It is well known that Chamberlain failed impose his country's will is far more severe than what happened in 1938. While it is respectively, Nazi Germany was much larger of a world power in its day when compared to modern day Iran. In addition, Britain wa s in a weak state economically and militarily, while the United States, although isn't in tip-top shape economically deal with Iran is Worse than Munich' in part because in 1938 Hitler had not made that Iran hand over one of its most prized possessions, that being nuclear weapons,
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